Versatility and Emotional Intelligence

The concepts of Emotional Intelligence are not new, with research going back to the early part of the 20th century. The term “Emotional Intelligence” was introduced by Salovey and Mayer in 1990. But it was Daniel Goleman, a Harvard-trained psychologist and writer who really brought EQ into the mainstream. He wrote about EQ in The New York Times and his 1995 book Emotional Intelligence. But it was his 1998 article in Harvard Business Review3 that sparked great interest in the business community.

The key premise of Emotional Intelligence is that EQ skills relate to how effectively people work with others, specifically around:

  • Self-Awareness
  • Self-Management
  • Social Awareness
  • Relationship Management.

Versatility and EQ are closely linked and there is a link to a free Whitepaper below that goes into a lot more detail. The key focus of Versatility is Image, Presentation, Competence and Feedback and operates under the premise that you need to do the following things in order;

  • Know Yourself
  • Control yourself
  • Recognise others
  • Do something for others

Comparing the two models we can see the similarities between these two highly effective theories. which have both been responsible for dramatic increases in Performance and Productivity

What is the Versatility component of SOCIAL STYLE?

We provide SOCIAL STYLE Profiles direct to organisations and training consultancies including profiles for Managers, Sales people and a universal Audience. A cost effective alternative to many profiles on the market, you do not need certification to use the Self-Perception products and we provide a wide range of admin kits with purpose built ready to run training programmes for you to use in your organisation. Please contact is for more details or the current TRACOM catalogue. We provide training programmes for differing audiences using SOCIAL STYLE including Managers, Sales people and a universal Audience.


We are able to organise accredited training for companies to develop their in-house trainers, to deliver SOCIAL STYLE in their organisations. We also work with training organisations and consultancies that wish to use it with their own clients. However Accreditation is not needed to deliver many of the TRACOM products because of the quality of materials we provide, so it makes a cost effective alternative to other profiles on the market.

We would be happy to discuss how to use SOCIAL STYLE in your organisation. Our training consultants work across the UK and further afield as required.

ISS Course

Social Style - Introduction to Social Style

UMBDE Course

Social Style - Understanding and Managing Behavioral Differences

PRO Course

Social Style - Producing Results with Others

ePRO Course

Social Style eLearning